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Product details

Description

With Magic Wall, the all-Italian scented wall paint with a semi-satin finish, you transform every wall into an elegant velvety surface that gives character and freshness to the spaces.
Its innovative formula is perfect for renewing any vertical surface, from home walls to commercial spaces, releasing a delicate jasmine scent that lasts over time.

Thanks to its exceptional adhesive power, you can apply Magic Wall directly on difficult surfaces without primer or sanding: the paint adheres perfectly to glossy or enamelled walls, waxed Venetian plaster, wooden beadboard, and many other materials, ensuring a uniform and highly covering result.

This feature not only saves you time and effort in preparation but also gives you the confidence of a resistant and long-lasting finish. With its semi-satin and velvety touch effect, Magic Wall transforms every environment with elegance and, thanks to its washable and stain-resistant formulation, maintains its beauty intact over time even in areas most prone to dirt and wear such as kitchens and children's rooms.

Why choose Magic Wall for your walls?
  • No primer needed nor pre-sanding, even on difficult surfaces;
  • The paint is jasmine-scented, giving a pleasant fragrance to the rooms; 
  • Adheres to complex surfaces such as glossy walls, enamelled surfaces, and waxed Venetian plaster;
  • It is easy to use and ready to apply;
  • Has a very high covering power from the first coat;
  • Offers a semi-satin and velvety finish to the touch;     
    It is washable and resistant to stains and splashes;
  • Safe for the whole family thanks to the solvent-free formula (ASL certification);   
  • It is a 100% Italian product;
  • Versatile for interior and exterior use, resistant to weathering without fading.
Tips on how to carry out the makeover

For advice on how to do the restyling we recommend:

Join our community on Facebook in the group: here you will find lots of tips, works made by other users, and the opportunity to share your experiences and transformations with Magic Paint.

Visit our BLOG, where besides the most frequently asked questions you will also find useful tutorials on how to decorate objects and renew parts of your home.

Watch the tutorials on YouTube on the channel: a collection of videos, interviews, and collaborations that will guide you step by step in carrying out your restyling projects.

Guidelines for proper use

Before you start painting with Magic Wall, remember these simple guidelines; they will help you achieve flawless walls with minimal effort and maximum results!

First step

Carefully prepare the surface you want to paint, making sure it is clean, dry, and free of dust. For glossy or waxed walls, it is essential to degrease well using a solution of hot water, baking soda, and ammonia. If there is mold, remove it first with specific products and let it dry completely. This step is also essential for complex surfaces such as waxed Venetian plaster or wooden beadboard, where proper preparation ensures perfect adhesion of Magic Wall without the need for primer or sanding.

Second step

Before application, mix the product well to obtain a homogeneous consistency. Apply the first coat of Magic Wall without diluting the product (recommended option) or diluted up to 5% with water only if the wall is particularly absorbent. Preferably use the specific Magic Wall brushes and rollers for an optimal result. Spread the product with uniform movements, avoiding accumulations and drips. Thanks to the very high covering power of Magic Wall, you will already notice excellent coverage with this first application even on strong colors or difficult surfaces.

Third step

Wait 4-6 hours before assessing the need for a second coat. Magic Wall dries quite quickly, but it is important to respect the drying times to ensure a professional result. The second coat, if necessary, should be applied in the same way as the first and will mainly serve as a finish. Consider that the product coverage is about 10-12 sqm per liter with a brush and 8-10 sqm with a roller. Complete drying occurs after about 24 hours, but it can vary depending on the temperature and humidity of the environment. Avoid applying the product at temperatures below 5°C or above 35°C.

Transform your spaces with style

Watch our tutorial videos to discover how to make the best use of the product

Watch the videos on YouTube

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Frequently Asked Questions

If you have any doubts, consult the page Assistance and advice